Leave a comment

Have you ever walked into a life-sized dollhouse?



Rockwell Primaries, Rockwell Land’s newest subsidiary, is here to help modern and young Filipino family find their new home that provide them the lifestyle they deserve. From October 2-8, Rockwell Primaries will be unveiling Manila’s first one-bedroom pop up model unit of 53 Benitez, their first mid-rise development, at the Upper Ground Floor B in SM Megamall.

Rockwell Primaries Pops Up in Megamall

Families and friends are invited to visit this one-of-a-kind pop up unit where they will be treated to a truly immersive experience.

“Here at Rockwell Primaries, we’ve dedicated ourselves to bring the Rockwell brand to the modern Filipino home. We have options for both the young and old, and we are proud to give your family a new, affordable and convenient choice with a premium touch with 53 Benitez,” said Malou Pineda, Senior Vice-President, Rockwell Primaries.



The design on display will feature the 45-square meter one bedroom unit. Targeting young Filipino families, this unit will feature Scandinavian-inspired aesthetics and design that will appeal to the different tastes of each family member. The 53 Benitez development will also highlight the convenience, security, and exclusivity that everyone needs. Rockwell Primaries property specialists will also be on-ground to assist you through the experiential tour.


For more details, visit and send us a message.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>